Monthly Archives: December 2021

FEATURE

24. How To Get More Eyes on Your Videos With Kalli Fedusenko

Business Careers, Education, Public Speaking, Self-improvement, , , , , , , , ,

You’ve recorded your ‘Why Story’. Now, how do you get people to see it? 

In this episode, Deirdre Van Nest speaks with Kalli Fedusenko, owner of Kalli Collective LLC. Kalli shares her top tips for promoting and getting more views for your “Why Story” video – or any video for that matter.

You’ll learn: 

  • How to use the “Three P’s- Polish, Promote, Publish to get more eyes on your ‘Why Story’ video
  • Why relying on organic views alone is a HUGE mistake
  • How and why to use paid advertising 
  • Little known tips and tricks to leverage your videos on social media 
  • And more

Resources: 

Connect With Kalli Fedusenko:

Connect With Crazy Good Talks®:

About Our Guest:

Kalli Fedusenko, is the strategic head and fearless leader of Kalli Collective. She has more than 10 years of experience in the financial planning industry and was the designated Digital Marketing Coach for the FPA (before the FPA coaches corner was discontinued). She specializes in brand strategy, web content strategy, video content planning, and more. With the series 7 & 63, and the powerful combination of creativity and strategy, Kalli is the perfect guide to give your brand a voice.

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FEATURE

23. Stop Juggling All The Balls With Erin Botsford CFP®

Business Careers, Education, Public Speaking, Self-improvement, , , , , , , ,

It’s time to stop juggling all those balls. Having your own business or practice doesn’t have to be so stressful. You CAN create a self managing company. 

In this episode, Deirdre Van Nest speaks with Barron’s top 100 advisor Erin Botsford, CPF®, founder and chief executive officer at The Advisor Authority. Hear about Erin’s extraordinary business success story, how her company supports orphans in Africa and her strategies for creating a business that runs itself. 

Erin discusses: 

  • Why your business shouldn’t be your life, it should be the benefactor of your life
  • Why you NEVER want to be the smartest person in the room
  • How to increase your credibility and make yourself more approachable.
  • How she was able to take 6 months off and still have a rocking business 
  • And more

Resources: 

Connect With Erin Botsford:

Connect With Crazy Good Talks®:

About Our Guest:

Erin Botsford, CPF® is driven to help financial advisors serve more clients, make more money, and have more freedom in their business with the RIGHT training and tools. Her passion is seeing other financial advisors grow their businesses and succeed. This is why she has created an accessible and easy-to-follow course, so you can condense decades into days with the right tools and systems to give you true freedom in your business. 

 

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